As a former CEO, and one of the few female CEOs at a large tech company in Iran, Bita’s background in tech helps her connect with others. When going through the home buying process herself, Bita became intrigued by real estate. The differences in how real estate operates in the United States versus how real estate operates in Iran piqued her interest and she soon dove into a new career. In just four years, Bita has become one of the top producers at Berkshire Hathaway HomeServices California Properties.
In this show, you’ll learn why Bita believes hard work is not enough in this business and why, even with a background in tech, she still believes that this is a face to face business.
To begin the show, Sam is joined by Melissa Kandel, Founder/Chief Executive Officer at Little Word Studio, for a new segment called The Writing Edge. Melissa shares best practices for writing copy, creating content, and storytelling.
In this segment you’ll learn best practices for creating videos for your business. You’ll also learn why it’s key to rehearse and prepare for your videos beforehand.
Thank you for joining us for another episode of The Agent Edge! We’d love to hear your feedback about this podcast. Leave us a note in the comment section below or leave a review on your favorite podcast player.