We are thrilled to announce that our influencer marketing campaign has been recognized by the prestigious Hermes Creative Awards for its overall success and impact in the largely untapped real estate influencer market.
We are honored to receive the Platinum award, the highest-ranking status given by Hermes Creative Awards.
The influencers we partnered with came from diverse backgrounds, such as male and female lifestyle, sports reporting, LGBTQ, mommy bloggers, and health and wellness.
We partnered with the influencers in homebuying, home selling, open house, and recruiting campaigns to generate brand awareness and web traffic for our agents, listings, and local branch offices.
Their followers, ranging from audiences of 20,000 to nearly 600,000, experienced the home buying, selling, open house, and career journey with them, watching and engaging with the photos and videos that detailed the experience. Some influencers even included tips and interviews from the agents they worked with.
In partnership with Power Digital Marketing, a San Diego-based digital marketing agency, we were able to generate nearly 1.4 million impressions over a three-month period.
Want to find out how you can leverage the Berkshire Hathaway HomeServices brand or partner with a social media influencer to maximize your listing’s visibility on social media?
Schedule an interview today at a branch office near you.
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May 7th, 2019 at 11:00 am